20 Best Japanese Makeup You Can Buy Online
by Teni Wada | LIFESTYLE
Japanese makeup is at the top of the shopping list for many visitors to Japan. From international brands like Shiseido and DHC, to popular local products that have not yet been discovered outside of the country, there’s an enormous variety to choose from here.
But you don’t have to be in Japan to experience the innovate products and quality ingredients of Japanese cosmetics. Here are our recommendations for the best Japanese makeup that you buy online right now!
Check out our Beauty page for more suggestions for where to buy Japanese beauty products,
1. Maquillage Compact Case by Shiseido
Japanese makeup brand MAQUiLLAGE frequently releases limited-edition versions of its makeup cases (like their 2017 release celebrating the 25th anniversary of Sailor Moon). But, if you can’t get your hands on the latest, you certainly can’t go wrong this eyecatching bronze mosaic compact case!
2. Lash Knockout Black Mascara by Dejavu Fiberwig
Looking for a lightweight and volumizing mascara that won’t clump, smear, or cause unsightly panda eyes? Lash Knockout from the leading Japanese mascara brand Fiberwig, covers lashes with a film-like coat that’s actually a layer of fiber. The result is gorgeous lashes, thanks to the the specially designed volume styling brush, which lifts and separates. What’s more, Lash Knockout long-lasting formula does not budge, yet it can be removed effortlessly with just warm water.
3. Secret Skin Maker Zero by Kanebo
KATE Secret Skin Maker Zero Liquid Foundation, from renowned Japanese makeup brand Shiseido, provides full coverage and creates flawless skin that looks fresh and natural. Ideal for concealing pores, and uneven skin, this lightweight foundation also contains color correcting pigments that brighten up sallow, yellowish skin tones.
4. One-Day Tattoo Real Lasting Eyeliner by K-Palette
K-Palette One-Day Tattoo Real Lasting Eyeliner is Japan’s best-selling eyeliner, and has made its way to English-language beauty forums due to its deep black color and hyper-lasting formula. It’s resistant to water, sweat, tears, smearing, and rubbing, yet can be easily removed with warm water. The fine tipped brush gives the right amount of precision when lining eyes for a dramatic effect or for daily wear.
5. Skinny Rich Eyeshadow Quad by Excel
Excel Skinny Rich Eyeshadow Quads are some of the hottest Japanese makeup you can buy right now, and it’s easy to see why. No matter which quad you choose, each features 4 complementary pearlescent shades that give the right amount of shimmer without going overboard. Our pick is Royal Brown, a selection of honey-toned colors that are flattering for all skin shades and ideal for transitioning your makeup between seasons.
6. Coral Pink Lip Tint by Opera
The Grand Prize winner of @cosme’s 2018 Best Cosmetics Awards. Opera Lip Tint is a nourishing balm somewhere between a lipgloss and lipstick - minus the tacky residue. A personal favorite, just one application provides enough pigmentation and sheen to lips and is ideal for when you’re unable to reapply lipstick throughout the day.
7. Allie Gel Sunscreen by Kanebo
A sunscreen that works as hard as you do, this SPF50+ PA++++ gel type sunscreen from Allie is ideal for outdoor activities. The Friction Proof formula ensures that it stays put regardless of vigorous activity and sweat. Hyaluronic acid and collagen moisturizes the skin while the fragrance, paraben and mineral free formula ensures it is suitable for everyday wear.
8. Finishing Powder by Chacott
Japan’s best-selling loose powder comes from an unlikely contender: Chacott For Professionals Finishing Powder. It’s a brand that specializes in makeup that can withstand harsh stage and set lighting as well as the regime movements of artists, musicians, and dancers. Pair with foundation to control oil and for long-lasting makeup.
9. Eyelash Tonic by DHC
Soft and gentle enough for the delicate skin around the eyes, this Eyelash Tonic, from top Japanese makeup brand DHC, firms and moisturizes as it stimulates the growth of eyelashes. The tonic yields highly rated reviews on English and Japanese product review sites and beauty blogs, while earning praise for an unadvertized use: a remedy for sparse brows!
10. Maquillage Dramatic Powdery UV Foundation SPF25 by Shiseido
A mousse-like foundation with a powdery finish, MAQUiLLAGE Dramatic Powdery UV Foundation is a lightweight SPF25 PA++ formula that provides coverage for pores and uneven skin for up to ten hours. Comes with one applicator sponge.
11. Eyelash Serum by Scalp D
With over 2 million units sold here, this award-winning eyelash serum is a top tip if you’re looking for the best Japanese makeup! Scalp D Eyelash Serum is the result of a 14 year long study of hair growth. Use the soft-tipped wand to apply the mild formula to the root of the eyelashes. The serum is allergy tested, and can be applied over eyelash extensions as well.
12. Allerbarrier Essence by Shiseido
D Program Allerbarrier Essence is a milky sunscreen essence formulated with sensitive skin in mind. Not only does this SPF 40 PA+++ Shisedo sunscreen formula block harmful UV rays, it also forms a barrier against fine particles such as dirt, dust, and pollen. Mix with foundation or use as a primer. Allerbarrier Essence is also gentle enough to protect the delicate skin of babies and young children.
13. Sunscreen Beauty Light Lotion by Orbis
Orbis Sunscreen On Face Beauty Light Lotion is a SPF34 PA+++ sweat-resistant and tinted sunscreen that doubles a makeup primer. Suitable for combination and oily skin, it contains rosemary and raw sugar extract to hydrate skin throughout the day while its Ultra-White Lighting Powder creates a smooth and natural finish.
14. UV Face Powder by Privacy
Touch up your makeup on the go and keep the sun’s harmful rays at bay with Privacy UV Face Powder, a SPF 50+ PA++++ powder that stays put all day. For best results, use a brush instead of a puff, and don’t forget to apply to your neck and chest as well!
15. Clarifying Pore Cover Base by DHC
Fill in fine lines and unsightly pores in oil-prone areas with DHC Clarifying Pore Cover Base. It can be worn alone or under makeup, but either way the proof is in the natural, smooth finish. DHC Clarifying Pore Cover Base also holds up well in hot and humid climates.
16. Spot Cover Foundation by Shiseido
Time-tested Japanese makeup loved by consumers here for more than 40 years, Shiseido Spots Cover Foundation is a full coverage cream that effectively tackles blemishes, bruises, freckles, melasma and acne scars. Apply gradually for desired coverage then finish with foundation or powder.
17. Primavista Ange SPF25 Primer by Sofina
Primavisa Ange UV Cut Primer works double time to block harmful UV rays and keep the release of your skin’s natural oil at bay. Fragrance-free and SPF25 PA++, it’s also sweat-proof and can be used in conjunction with a higher SPF product on sunny days.
18. Powder & Pencil Eyebrow by Excel
A slim and compact 3-in-1 tool that comes with a pencil, powder and spoolie, Excel Powder & Pencil Eyebrow EX makes it easy to define the face with natural looking brows. Available in 8 different colors, from honey brown to ash gray.
19. Smile Up Blush by Coffret d’Or
A versatile blush that adds the right amount of color to cheeks without looking overly done, COFFRET D'OR Smile Up Cheeks is a rosy blend of two beautifully pigmented blushes and one highlight/blending powder. The shape of the clear lid complements the rose design of the blush and houses the mini blush brush too.
20. Koh Gen Do Moisture Foundation by Maifanshi
Koh Gen Do is a luxury Japanese makeup and skincare brand loved by actresses and makeup artists across the globe. Its Moisture Foundation is a cream that builds up like a liquid, yet goes on sheer - all while giving the look of healthy natural skin, thanks to its light reflecting powder particles.
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